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Turning up the MP3 volume |
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Friday, 11 March 2005 |
Turning up
the MP3 volume
Hong Kong
Standard - Hong Kong
Matsunichi Communications chairman Pan Su-tong
tells Mark Lee about the firm's development strategy
Lee: What is the reason for the recent growth of the MP3 player market?
Pan: When we launched our first MP3 player in 2002, the market was still
unfamiliar with the concept. We were therefore one of the pioneers of the MP3
phenomenon in Asia. But the term MP3 has now become a byword for digital
entertainment, and it embodies much more than just digital music, which was what
it started off as. Some of the new models we're launching later this year will
offer other functions such as a digital camera and movie playback.
And it's not just about personal entertainment either. Many users plug their MP3
players into their computers and download documents and large files, so it's
also becoming a work tool.
The versatility of MP3 players now lets users perform many personal
entertainment and work functions.
Worldwide, about 40 million MP3 players were sold in 2004. That's according to
IDC, the market research firm.
Q: How many of those did Matsunichi sell?
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Last Updated ( Thursday, 24 March 2005 )
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