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LG aims to be most popular mobile brand by 2007 |
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Tuesday, 24 May 2005 |
LG aims to be
most popular mobile brand by 2007
AME
Info - United Arab Emirates
In order to rank among the top three mobile brands in the world by 2006,
global and regional digital leader LG Electronics is expanding aggressively into
the CIS (Confederation of Independent States) market this year.
The company is aiming for a ten per cent market share in Russia and to reinforce
its position in the premium mobile phone market by selling over 42 million
handsets in 2005. Under the theme 'Leader in Mobile Entertainment', LG had high
profile participation at the 'Expo Comm Moscow 2005' where the company unveiled
advanced MP3 phones, 3D game phones, handsets equipped with health care battery
packs, mega pixel fingerprint identification phones, mega pixel 3G mobile phones
and terrestrial/satellite DMB-receiving phones.
'Our telecommunication and handset business has boosted its sales of handsets
from 6.9 million in 2000 to 44 million last year. We are targeting sales of US$
300 million in handsets in the Middle East and Africa region this year; globally
we expect to register a 50 percent growth to seize the No. 3 spot in handsets in
two years. Within five years, LG wants half of its sales to come from handsets,
up from 28 per cent in 2004,' said K H Kim, President, LG Electronics Middle
East and Africa Operations.
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