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Korean firm launches Iriver products in India |
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Friday, 15 July 2005 |
Korean firm launches
Iriver products in India
Sify -
Taramani,Chennai,India
Bangalore: Korean major in portable digital audio and visual devices
ReignCom on Wednesday has announced the launch of Iriver products in India. It
has entered into an exclusive distribution alliance with Salora International.
With a sizeable market share of 60 per cent outside its country, ReignCom with
an overall global sales of $430 million last year, decided to focus on emerging
markets such as India, SAARC, West Asia and Africa. ReignCom has projected
market potential of 0.79 to 1.11 million pieces of the personal digital
entertainment devices in India in the next years.
Henry Kim, Vice-President of ReignCom, said India would be a major contributor
to the estimated revenue of $44 billion from MP3 devices by 2007.
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