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Apple iPod grabs half of US Flash player market |
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Wednesday, 04 May 2005 |
Apple iPod grabs half of US Flash player market
Register, UK
Apple's share of the US flash-player MP3 market grew from 43 percent in February
to 58 percent in March, according to research firm NPD. Apple's share of the US
hard-disk player market was also at 90 percent, while the iTunes Music Store
marketshare was above 70 percent in April. The data were reported by Merill
Lynch analyst Steven Milunovich in a research note to clients. The analyst also
discussed future iPod enhancements expected by the end of the year, the
(non-existent) mobile phone threat, and more. The firm reiterated its 'Buy'
rating on Apple stock with a price target of of $51 per share.
Based on data obtained during an interview with Apple CFO Peter Oppenheimer,
Milunovich noted that Apple's iPod market share in Japan was around 40 percent,
representing a "good" international growth opportunity and that the "stunning"
numbers from March, during a supply-constrained quarter, would make April
numbers even more interesting.
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